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Pharmaceutical Sales Performance Dashboard

Made With

My Role

UX/UI Designer

About 

Sales Performance Dashboard is used to assess performance of pharmaceutical sales representatives on a weekly basis using sales & activity KPI's. The Geography Performance wireframe displays the sales & activity data at geography, product & market levels for different time periods

Industry

Healthcare

Design Concepts

UI Design

User Interviews

Location

 Philadelphia

A/B Testing

UX Design

User Feedback

Date

2023

Mockups

Prototype

Design Process

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Empathize

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Define

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Ideate

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Prototype

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Testing

Problem & Solution

I Found

Problem

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Tracking and assessing performance of sales representatives

Solution

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An interactive dashboard with key performance indicators to measure and track performance of the field team.

Research

  • Understanding the pharmaceutical industry in the US

  • Understanding the key performance indicators for the field teams

  • Getting to know the sources of data for the KPIs

  • Understanding how a sales representative uses the data for his or her benefit and how HQ teams use the data to assess the sales rep performance

High Fidelity Design

Color & Typography

Signika

Regular

Semi Bold

Bold

4A7766

ECE7E2

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